By JULES LAVALLEE
At 55, Stacey is living proof that it is never too late to chase your dreams and inspire others along the way. As a former professional dancer, an Associate Artistic Director of a professional dance company and a proud mother of two, Stacey has always believed in the power of balance, creativity, and resilience. But it was her near-death experience with Covid in July of 2021, that truly transformed her perspective and ignited a new passion within her.
From that pivotal moment, she founded her beauty brand not just as a business venture, but as a mission to empower women to prioritize self-care and embrace their inner beauty. Libra Lash & Lip Co. is curated as a testament to strength, elegance, and the importance of taking care of ourselves. On this journey, I blend passion, creativity, and a touch of glam to redefine what it means to be a strong, successful woman. I celebrate life, beauty, and the incredible power of self-love to uplift and inspire women everywhere!
“I want to remind you all that taking care of yourself is not a luxury—it’s a necessity. I have made self-care a priority and want to encourage others to do the same.”
Tell us about your luxury brand, Libra Lash & Lip Co.
I believe in celebrating your natural beauty with products that are as unique as you are. Libra Lash & Lip Co.’s commitment to organic and cruelty free beauty products means that every product is crafted and curated with love and care, using only the finest natural ingredients to nourish your skin and enhance your beauty routine.
Take us through your line of products including The “Selfie Ready 3D Faux Mink Lashes. ”
*Our 3D and 5D vegan lashes are not just lashes; they’re a statement. Each pair is curated with unique names to inspire and empower you, adding a touch of elegance to your look. Our lashes are soft, lightweight, amazingly comfortable and can be worn up to 25 wears with proper care. They are designed to take you from natural to glam effortlessly, whether you are going for a subtle look or full-on drama.
Choose from our stunning collection:
– SELFIE READY: Perfect for capturing those flawless moments.
– SWEET DREAMS: Soft and dreamy for a gentle allure.
– 1-N-A-MILLION: Stand out with a unique flair.
– IRRESISTIBLE: Turn heads with undeniable charm.
– QUEEN B…: Command attention with regal elegance.
– HER MAJESTY: Embrace your royal side with these luxurious lashes.
*Our organic skincare line is crafted with love, ensuring your eyes and lips get the purest care they deserve.
-Deep Hydration Aloe Lip Gel: Say goodbye to dry, chapped lips and hello to a luscious, plump pout. Our “Strawberry Lemonade” and “Peach Punch” hydrating lip gels are infused with the purest aloe vera to lock in moisture and give your lips that irresistible, natural plump and shine. Perfect for any occasion, this is your new go-to for a fresh, hydrated look.
-Revivify Hydro Eye Gel: Infused with the power of cranberry, this under-eye gel works wonders to reduce puffiness, dark circles, fine lines, and wrinkles. It rejuvenates and refreshes your delicate eye area. Experience the magic of organic ingredients working in harmony to give you a youthful, radiant gaze.
*Infused with the opulence of 24K gold and the rejuvenating power of collagen, our “24K Gold Collagen Under Eye Masks” and “24K Gold Collagen Lip Masks” are designed to nourish, hydrate, and revitalize your skin. Perfect for those who seek a touch of luxury in their skincare regimen.
-24K Gold Collagen Under Eye Masks: These under eye masks reduce puffiness, diminish dark circles, and leave your eyes looking refreshed and youthful.
-24K Gold Collagen Lip Masks: Pamper your lips with intense hydration and a plumping effect, ensuring they feel soft, smooth, and kissable.
What sets you apart?
What sets Libra Lash & Lip Co apart from the rest is that we are more than just a beauty brand. We have a passion to spread the power of self-care, self-love, and the power of feeling confident in who you are. Our premium products are designed to encourage and uplift, helping you find your beauty. with Libra Lash & Lip Co, you’re not just applying products; you’re indulging in a ritual of empowerment and self-discovery.
Share a few challenges you faced while building your beauty brand.
Building a beauty brand can be exciting and challenging all at once. One major hurdle that I have experienced is standing out in a saturated market, where countless brands compete for consumer attention. Additionally, building a strong brand identity and effective marketing strategy to connect with my target audience has been crucial but difficult at times. Lastly, building a reliable supply chain and ensuring product quality and consistency are also critical, yet challenging aspects that I have come across. Overcoming these obstacles requires creativity, resilience, and staying informed on the industry trends, innovations and consumer preference.
I have a few tips for anyone starting a beauty brand.
*Find your unique voice. The beauty industry is vast, so discover what makes your brand special. Whether it’s a unique ingredient, sustainable packaging, or a fresh perspective, let your individuality shine through.
*Know your audience. Understand who your customers are and what they need. Tailor your products and messaging to resonate with them and build a loyal community.
*Be patient and persistent. Building a brand takes time and effort. Stay committed to your vision, let your passion guide you, learn from setbacks, and celebrate small victories along the way
What is your regime to beautiful skin?
I have a simple skincare regimen to keep my skin radiant and healthy at 55:
I Start with a gentle, hydrating cleanser to remove impurities without stripping my skin of its natural oils.
(Rosy Radiance Antioxidant Cleanser by Beauty Kitchen)
Next, I use an alcohol-free toner to balance my skin’s pH.
(Rose Water Toner by Beauty Kitchen)
I then use a serum rich in antioxidants and peptides to boost collagen and fight free radicals.
(F18 Rose & Kakadu Plum Hyaluronic Serum by Flawless Formula)
Next, I Choose a rich, nourishing moisturizer to keep my skin hydrated and plump.
(Rosy Radiance Moisturizer by Beauty Kitchen)
I use a targeted eye cream to address fine lines and puffiness.
(Revivify Hydro Eye Gel by Libra Lash & Lip Co.)
Never skip sunscreen. Use a broad-spectrum SPF 30 or higher to protect your skin from harmful UV rays.
But!!! Achieving radiant skin is not just about the products you apply, but also about how you nourish your body. Glowing Skin Starts from Within.
Hydration is key! Drinking plenty of water helps to flush out toxins and keep your skin plump and hydrated. I aim for at least 8 glasses a day. Pair that with a balanced diet rich in fruits, veggies, and healthy fats. Remember, consistency is key.
Holidays are around the corner, what would make great stocking stuffers?
Looking for the perfect stocking stuffers to make this holiday season unforgettable? Treat your loved ones to a touch of luxury with our premium lashes for that stunning holiday look. Keep lips soft and hydrated with our soothing Deep Hydration Aloe Lip Gels and rejuvenate tired eyes with our Revivify Eye Gel. For the ultimate pampering, our 24k Collagen Lip and Under Eye Masks are a must-have! And if you are unsure, gift cards are always a fantastic choice, letting them pick their favorites. Spread the joy and sparkle this festive season!
www.LibraLashAndLipCo.com
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