By JULES LAVALLEE
Dr. Satnam Deuchakar, is a visionary business tycoon whose roots in nature not only shaped her success but also fueled her passion for preserving the environment.
A Ph.D scholar from London, She is the CEO & Managing Director of Deuchakar Group of Companies & Trust, U.K & Deuchakar CIC, Vice President Council of International Chambers of Commerce, Executive Director Business Development HH Sheikh Qasimi private office (Royal Family UAE), Chairman- International Human Rights Association, and many notable organizations.
Dr. Stanam Deuchakar is intricate in The *#RUSAFE* campaign which is a part of the *I’M SAFE Foundation*, dedicated to helping women recognize their safety needs and seek support for issues like abuse, harassment, and domestic violence. During the *16 Days of Activism against Gender-Based Violence (Movement led by UN Women)*
Share your journey from the tranquil countryside to the bustling business world.
I was born in the Serene Valleys of the Himalayan, Kullu Town of India, amidst the whispers of Ancient Pine trees and the Melody of Mountain Streams and snow capped mountains.
A soul whose journey from the tranquil countryside to the bustling business world of England was nothing short of extraordinary all with the blessing of almighty Lord and honorable parents.
Dr. Parkash lal Deuchakar, ( father ) A visionary business tycoon whose roots in nature not only shaped by his success but also fueled his passion for preserving the environment and naturopathic health care.
As the head of leading international companies, I was blessed to not only shatter glass ceilings but also redefined what it means to be a global business leader.
As a global business leader with a beautiful heart, God not only achieved remarkable success but also used her platform to make a positive impact on society making leadership serves as an inspiration to aspiring entrepreneurs & leaders, proving that success & kindness are not mutually exclusive but rather powerful catalysts for positive change in the world.
Armed with a blend of Traditional Wisdom & Modern Education, I was also capitulated to venture into the competitive landscape of entrepreneurship. The journey was not without challenges, but somehow unwavering determination & innovative spirit propelled us forward.
Global influence extended beyond the business world and helped to become a vocal advocate for Environmental Awareness, leveraging platforms to raise awareness about pressing issues such as Climate changes, Deforestation & Pollution.
Through partnership with conservation Organizations & Educational Initiatives, I was able to empower others to join the cause & make a positive impact on the planet.
My fathers legacy is one of leadership, innovation and a deep seated love for the natural world. His journey from a small Himalayan town to the Pinnacle of Business success serves as a testament to the transformative power of Passion, Purpose & perseverance. Through his relentless efforts in preserving Mother Nature, He not only shaped a brighter future for generations to come but also reminded us of our collective responsibility to protect the precious planet, we call Home.
He is to date serving mankind and all my inspiration is owed to him . He is my guiding principle force that motivates me 24/7
As the CEO & Managing Director of Deuchakar Group of Companies & Trust, what moves you?
The word Deuchakar stands for
Deu – lord almighty
Chakar – servant of lord
This name was bestowed to my honorable father in valley of Gods ( northern India)
Which we later adopted as a surname.
My esteemed father Dr. Prakash Lal Deuchakar who is a well-known Philanthropist & a Pioneer & Co Founder of Famous Kullu handicraft program, has worked in India for 35 years for uplifting the economic standards of Local Weavers & Craftsmen of Kullu, Himachal Pradesh, (India), She always called her father as ‘Wahe Guru Ji’ thereby completing the Mool Mantra of Guru Nanak Dev Ji in Duo- Daughter- Father name as ‘Satnam Waheguru JI”.
I am together with the Deuchakar family carrying forward the legacy of my father through hard work and strategic vision,
With his blessing I climbed the corporate ladder, eventually becoming the CEO of a multinational corporation where everyone feels valued and empowered to thrive.
Your global impact with conservation is insurmountable. Tell us about your proudest work.
Surprising, but true I had even adopted a nun’s life at historical Guru NANAK Dev Ji’s Gurudwara and lord shiva’s pilgrimage located in Parvati valley on River Parvati, north east of Bhuntar in the Kullu district of Himachal Pradesh in my initial years of life in search of the meaning of life and paying the ultimate obedience to the Great Lord Shiva. I also remained in various meditative retreats during this period in the Himalayas. The name ‘Satnam” was bestowed upon to myself by great spiritual master in Himalayas; which means “The Ultimate Truth” and the title “Deuchakar” which means “Servant of The Lord” ; was earned by her revered father Mr Prakash Lal Deuchakar while serving the mankind in rural parts of towns of Himachal Pradesh India.
The priority to start with was global warming, health care reform, women and child safety and protection.
Partnering with Government initiatives, working with international organizations, IGO’s , UN , Royal initiatives
The aim is simple
Do all you can and not fear anything when working on a humanitarian mission
My father says
“A drop loses itself in the ocean to be the ocean itself. “
“ME upside down is WE “ resolves a lot of problems.
So we just live by these notions.
One of our crucial work at this point involves creating global awareness and safety measures for women throughout the globe. The I am safe free app and some other similar initiatives that we have partnered with across the globe to support as much the critical needs for women safety measures. Our organization Hera the light of women is partnered with I Am Safe Foundation, top legendary women ambassadors of Hera are working 24/7 for the cause.
We encourage individuals and organizations to come forward for this cause support . We are here to guide and collaborate.
The focus in this group:
• Creating impactful content: social media posts, short videos, and awareness messages.
• Spreading the word: reaching out through social media, influencers, and partnerships with organizations.
• Encouraging others: inviting friends or family who’d like to help make a difference.
What is your goal for 2025?
My goal for 2025 or more so general goal, is to be a better version of myself. Every other day, every other minute, every other second. When we all look to fix ourselves and stop scrolling faults and shortcomings in others, adopt a slightly more positive, accepting approach and attitude.
This world would be in a much better place.
